Dear Memory,
I’m thrilled to share that DoubleMemory has officially launched on the App Store and on r/macapps. It’s a special place where I found most of you, recruited TestFlight beta users, and watched new threads about clipboard managers or bookmark organizers posted every other week. Some of you followed the breadcrumbs into our Discord server, while others shared their feedback via emails & surveys and DMs, I really appreciate all of this, as it allowed me to iterate the app to it’s current form.
Since the last time we posted here, we’ve shipped a better menu bar icon with animation whenever an item was captured. We also shipped a minimal subscription button that allows users to support the app. But most excitingly, I’ll have an iOS TestFlight version available to share soon. Here is a sneak peek:
For those who’d like to drive the priorities here and want to jam with me about PKM and their workflows, please sign up for a 15- to 30-mins Google Meet chat with me.
We also shipped the third redesign of https://doublememory.com before the app even launched. I know… I should learn how to better prioritize. For the first time, I was able to add a manifesto section that spells out what DoubleMemory is. It still doesn’t feel good enough, but I’m reaching my skill limit for now.
Regarding shipping, I’d love to get your opinions on the top item on your list to help us prioritize.
I will be posting this same question regularly here and on our Discord, to get the latest pulse. If you have more than one, feel free to DM or share from Discord server.
For those who have reached here, I encourage you to sign up for the App Store version of DoubleMemory. And as a thank you, I have created two exclusive 3-month free promo codes for quarterly or annual subscription for all of you who were in the beta program. It will expire in a week. Feel free to share it too if you have friends and an audience who maybe interested in trying.
Finally, I want to speak about the business model, I’m a strong believer in subscription model. I believe an affordable subscription model will align best with the developer and current subscribers and protect against the treadmill of optimizing for the next cohort of new one-time purchasers. If the value is consistently delivered while continuously rewarding the developer, we will have a complete loop. Also, for frequent feedback submitters, I will send out more promo codes as a way to say thank you, as you are doing everyone a service by helping me improve the app.
As for me, I’m hoping to find validation among productivity enthusiasts to sustain the continued development of DoubleMemory. My next goal is to reach $100MRR from the current $0MRR and three months of time invested. If you are interested in how I’m doing and have recommendations, feel free to DM and I’d be eager to connect with you.


